The Bluebird Barn
Exceptional Experiences for All
creating exceptional experiences for all
what we do
experiential learning • community connection • event planning •
public relations • marketing & communication • branding • engagement strategy • storytelling • design direction • direct mail • customer experience • styling •
photography • photoshoot production • social media strategy • content creation • collaboration
the bluebird barn
From community events, experiential learning, branding, event planning, product design, and packaging, to photography and marketing, The Bluebird Barn will partner with you for long-term success. I create a vision of your brand identity that all team members will understand to guide our work together. My expertise and community engagement and marketing competencies will effectively build your relationships throughout our ongoing collaboration. I forge meaningful connections, create memorable experiences, and introduce customers to causes, communities, brands, and products they will love. I work with local artists, photographers, venues, and community members to bring your brand vision to life.
Community, creativity, and connection are everything.
about justine platt
Justine Platt graduated from Oxford University, England. Starting in supply chain management, production planning, and sales for clothing manufacturer Coats Viyella in London and Northern Ireland, she learned a lot about the language and culture of the Irish during her stays at a textile factory in Ireland!
While working at L.L. Bean, based in Freeport, Maine in inventory planning, buying, and merchandising, Justine connected with the locals while fishing and cross-country skiing. L.L. Bean was where she learned to under-promise and over-deliver.
As a product manager at Charlottesville-area Plow and Hearth, Justine was dubbed the “taste police” during merchandising team meetings. As William Morris wrote, “Have nothing in your house that you do not know to be useful, or believe to be beautiful.”
Justine managed product design, pricing, presentation, and international sourcing at Plow and Hearth for a range of products including food, textiles, and home décor. She developed exclusive designs incorporating both licensed and commissioned art in a new collaboration with artists.
Justine’s work as a Community Engagement, Creative, Event Planning, and Marketing Specialist for the past 16 years includes all aspects of product development and marketing: branding, product and packaging design, marketing, event planning, website design, social media management, collaboration with social influencers, trade shows, content creation, styling, and photography. Justine serves as an advisor for the Central Virginia Small Business Development Center working with clients on marketing and communications.
Justine loves to create exceptional experiences for all. It is Justine’s love of community, creativity, and connection that guide her.
what our clients are saying
My team at Colonial Williamsburg worked with Justine on different brand shoots, and her creativity, project execution, and passion for product really made her stand out. She is a wonderful, collaborative partner, and was able to flex with us as needed, which was very much appreciated. She was able to be nimble with her timing of our shoots, and she provided Williamsburg brand with incredible content—going above and beyond with different options for our photography. I recommend her without hesitation.
Business Development | Licensing & Brand Management Colonial Williamsburg
Justine Platt, as a Creative Art Director, and I have worked together for over a decade now. We met in the Virginia Master Gardener Program with a shared love for the natural environment. It was easy to translate that passion to a series of products for Plow & Hearth, where Justine brilliantly designed tea towels, floor mats and kitchen pillows, duvet covers and pillow cases with my art and watercolor technique. Her attention to detail assured that my colors printed in India were perfect and the product line was soon sold out! I had the pleasure of watching her be the stylist for a photo shoot in my home for Homespice Rugs. She was exacting and precise. She had thought through every possible detail to be sure that everything was delivered before the shoot and didn’t leave until absolutely everything was returned to its place. It wouldn’t do justice not to mention that she is such a pleasure to be around and attracts truly creative and lovely people to be part of her team. I recommend Justine wholeheartedly.
Founder at Firnew Farm Artists Circle
Justine Platt has created a comprehensive marketing strategy for our brand incorporating years of experience as a specialty buyer and merchandiser with real quantifiable results. Our brands have grown through strategic partnerships in retail and wholesale markets with a cohesive message in media platforms, and other marketing materials. It’s been a great collaboration, having access to an innovative and experienced marketing specialist.
Mary Ann Valente
Owner, Valente Pasta
Justine has a wonderful eye for styling, and an understanding of composition that makes her images and setups come alive. Her passion for what she does fuels a prodigious amount of content creation, and she executes with a talent for detail and nuance, color and light that is a real rarity. She’s a true pleasure to work with!
Owner & Creative Director, Caskata Artisanal Home
Justine brings creative thinking, good taste, and excellent results-focused analytical skills to every project. She has a real drive and passion for original ideas. Her industry knowledge and experience, combined with her creative flair and focus on financial success would be an asset to any organization.
CEO at Boden
Justine is a creative thinker, tireless innovator and multi-talented designer. She solves problems holistically, often thinking through options and variables several steps ahead of the current challenge. Justine and I have traveled the world developing product and seeking inspiration. She thinks strategically yet loves to dig into the details. She’s a terrific business partner!
DMM Orvis-Dog, Home& Gift
let’s talk about how The Bluebird Barn can support your brand.
We look forward to meeting you.